Wheathill.
Grid is god? Not always. Sometimes you’ve got to bend the rules to bring a brand’s personality to life.
What connects: Dieter Rams; The GPO; Saul Bass; Chamberlin, Powell and Bon; and the guys who worked on Tron?
I do.
Joking aside, they’re my influences and antecedents. The greats I come back to time and again for inspiration. Why? Because real creativity is of its time and timeless. Bold, brave creatives who define their eras, yet still feel relevant today. And that’s what great design feels like for me.
I began to build because I couldn’t find a front-end dev who delivered with precision, agility and creativity. Today, my work is often inspired by pushing the boundaries of what’s possible, blurring the lines between design and development to deliver truly unique digital experiences. And I work with select partners to bring their design vision to life, too.
1000 words or a 60 second video? A complex spreadsheet of data or eureka-moment visual representation of what all those vital statistics actually mean? Life is short and design is powerful – when you want to communicate a complex message quickly, infographics and animation are the answer. And you’ll get an SEO boost and all the likes while you’re at it…
Need a ‘whole agency’ solution? Not a problem. Over the years, I’ve built a network of trusted partners in strategy, marketing and UX, creative, copy and content, and back-end build, so please contact me to discuss your requirements. You’ll get the best of the South West, for far less than you might imagine.
See my workWheathill.
Grid is god? Not always. Sometimes you’ve got to bend the rules to bring a brand’s personality to life.
Wheathill is a boutique entertainment agency that punches well above its weight. And it needed a website that does the same. The challenge? Encourage site visitors to explore the broader Wheathill offering – ‘music and more’ – instead of shortcutting straight to the act they’d planned to book. Wheathill’s exciting range of acts is rich, exciting and inspiring, so browsing’s a joy…
Back in 2008, I was invited to work with Neil to create a portfolio site that showcased the producer’s original scores alongside his trip-hop heritage. The objective? Catching the eyes of Hollywood producers, and getting him out of the pigeon hole of ‘just’ Massive Attack.
It’s certainly worked. Since site launch, projects have included themes and scores for top-ranking TV shows including Britannia and Hard Sun and soundtracks for films from Citizen Koch to Clash Of The Titans. There’s also been advertising for clients from Adidas to Jaguar, collaborations with the likes of Snoop Dogg, and soundtracks for games including Halo. And I hear there’s a wealth of exciting stuff to come.
The Practice.
Scared of the dentist? Don’t be. By balancing approachability and aspiration, The Practice stands out for all the right reasons…
There’s much more than friendly family dentistry on offer at The Practice. They also provide award-winning aesthetic treatments, and it was my job to create a brand and website to communicate this. The challenge lay in making the brand exciting and aspirational to attract aesthetics clients – but soft and welcoming enough to work for families and nervous patients.
Working with a copywriter to develop tone of voice, we created a warm yet premium brand with endless flexibility. Playful design, a soft palette and retro feel, tongue-in-cheek headlines and caring, human copy combine to stand out in a marketplace that’s crowded with cold ‘professional’ brands that don’t connect at an emotional level.
Contrasting fonts stop things getting too childlike, while use of shape and texture allow lots of striking, graphic flexibility – and stretches a tight imagery budget! I have also helped establish the business with a Google page, and created printed assets including leaflets, business cards and stationery. From a launch in 2018, they’re doing well, and have taken on four new members of staff to manage client demand.
Infographics and animation. Making the complex clear and compelling.
All Saints Andrews Balfour Beatty Bank of England BMInc Bright Butler Neil Davidge Descartes Divine Ceremony DNA Dyson Go Courses Halfords Health & Her Heather Hoyle Hello Hilton Instant JD Ross Joules Konica Minolta MAN Medvivo Met Office MML Capital Ntrinsic Opus Panasonic Pets at Home The Practice Proctor & Stevenson Robson Dowry Sema4 Sim7 Six Superdry TooManyTigers UnitedHealthCare Global UWE Wheathill Wide Blue Yonder Williams Lea Tag Zurich
It’s easy to build an impressive set of names to drop – but it’s not so easy to build successful relationships that continue year after year. And in my career so far, I’m most proud of the smaller brands and businesses I’ve supported and nurtured over the years (in some cases decades). Start-ups who’ve become success stories, friends who’ve become family, and evolving stories still to tell.
Contact meGoodmorningplease is now part of TooManyTigers