Wheathill.
Grid is god? Not always. Sometimes you’ve got to bend the rules to bring a brand’s personality to life.
Wheathill is a boutique entertainment agency that punches well above its weight. And it needed a website that does the same. The challenge? Encourage site visitors to explore the broader Wheathill offering – ‘music and more’ – instead of shortcutting straight to the act they’d planned to book. Wheathill’s exciting range of acts is rich, exciting and inspiring, so browsing’s a joy…
Then there’s the branding. When your client base spans event planners, high net worth individuals, premium motor brands and museums, it’s a challenge to appeal to all. However, this timeless retro brand and bold colour palette is catching eyes and securing bookings across the board.
Another element of the brief lay in creating a digital identity and experience that belies the size of the team it represents – and unifying imagery, video and sound provided in a diverse range of styles.
Neil Davidge.
The man behind Massive Attack’s distinctive production – and even if you’re not a fan of the Bristol sound, you’ll know his work…
It’s certainly worked. Since site launch, projects have included themes and scores for top-ranking TV shows including Britannia and Hard Sun and soundtracks for films from Citizen Koch to Clash Of The Titans. There’s also been advertising for clients from Adidas to Jaguar, collaborations with the likes of Snoop Dogg, and soundtracks for games including Halo. And I hear there’s a wealth of exciting stuff to come.
From brand refinement to storyboarding and animation, through web design, build and updates, Neil and I have worked closely together for years. It’s a collaboration that’s created something unique: a clean, timeless portfolio site that continues to evolve with Neil’s career.
TooManyTigers.
Never work with children or animals? This brand, design and build project proves quite the contrary.
A creative consultant since 2010, Ray of TooManyTigers focuses on quality brands and agencies. Unlike many freelance creatives, she actively avoids smaller SMEs, and wanted a site designed to appeal only to her target market.
Her USP, a more design-centric approach, also needed to be brought to the fore. A challenging, interesting project – gauntlet thrown down with the line: “design-blog beautiful to cash the cheque”.
The Practice.
Scared of the dentist? Don’t be. By balancing approachability and aspiration, The Practice stands out for all the right reasons…
There’s much more than friendly family dentistry on offer at The Practice. They also provide award-winning aesthetic treatments, and it was my job to create a brand and website to communicate this. The challenge lay in making the brand exciting and aspirational to attract aesthetics clients – but soft and welcoming enough to work for families and nervous patients.
Working with a copywriter to develop tone of voice, we created a warm yet premium brand with endless flexibility. Playful design, a soft palette and retro feel, tongue-in-cheek headlines and caring, human copy combine to stand out in a marketplace that’s crowded with cold ‘professional’ brands that don’t connect at an emotional level.
Contrasting fonts stop things getting too childlike, while use of shape and texture allow lots of striking, graphic flexibility – and stretches a tight imagery budget! I have also helped establish the business with a Google page, and created printed assets including leaflets, business cards and stationery. From a launch in 2018, they’re doing well, and have taken on four new members of staff to manage client demand.
Made in Bristol, UK
Goodmorningplease is now part of TooManyTigers